We are looking for a Digital Marketing Executive with experience to assist in the planning, execution, and optimization of our online marketing efforts.
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Employment Type – Full Time
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Seniority level – Mid-Senior Level
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Job function – Marking & Sales
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Industries – website and android development, information technology, IT Services
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Location – Dhanbad Jharkhand
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Salary – Not disclosed
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Office Time – 10AM – 4PM
Roles And Responsibilities
- Implement and manage Search Engine Optimization (SEO) on-site & off page activities
- Plan and monitor the ongoing company presence on social media
- Own & drive the SEO channel growth plan to expand the business aggressively
- Be responsible for planning & budgeting for the business ensuring that we achieve our growth goals
- Ideate, design & lead all SEO initiatives in collaboration with Product, Marketing Content and Business Development team
- Develop customized and targeted SEO solutions to maximize effectiveness of Search campaigns
- Managing multiple Pay per Click (PPC) campaigns
- Analyzing the online market and creating a list of potential Keywords & Phrases using different keyword searching tools
- Keep up to date on the latest SEO strategies and technologies and assist in improving solution offerings
- Work effectively with an extended global team
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook, google etc.)
- Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keywords, image optimization, etc.)
- Provide creative ideas for content marketing and update the website
- Understand and manage the flow of leads across the various channels
- Work with the Marketing team to create and implement campaigns
- Run ad campaigns on various channels like Google Adwords, Linkedin, Facebook Adverts, etc
- Optimize the channels by testing various campaign ideas, reporting dashboarding results for taking quicker decisions
- Analyse Auction level data provide an accurate competitive landscape
- Analyse new market trends in performance marketing and create an action plan to put them into execution
- Manage facebook, instagram or other pages
- Develop and manage digital marketing campaigns for different clients
- Coordinate with the existing team and graphic designer to create and manage content
Skills Required
- experience as Marketing Executive or sales person or similar role
- Basic knowledge of Microsoft Excel, PowerPoint, and Word
- Must know the English language (English writing mandatory)
- Excellent communication and interpersonal skills
- Strong attention to detail along with multitasking
- Analytical mindset and critical thinking
- Clear verbal and written communication skills
- Content writing and social media management proficiency
- Ability to work independently and in a team
- Creativity with a keen eye for detail
- A data-driven approach to marketing
- Strong quantitative, analytical, and problem-solving skills
- Fair understanding of Google Adwords, Facebook Adverts Google Analytics
- Working knowledge of platforms like Flipkart, Amazon, Zomato, etc, is a plus
Qualifications
Topic related to the interview
- Business model zomato, swiggy, flipkart, Amazon (study only )
- About Html, Css ( basic Knowledge only )
- about tags,
- add hyperlink in image and text
- write name and change color using css
- make a simple calculator using html
- change color, size using css
- Facebook ads (Deep) ( different between ads, ads set , campaign, pixel)
- google ads
- SEO
- SMO
- Photoshop
( Note – You can watch youtube Video related to this Topic)